EP296: Results, Metrics, and How To Avoid Wasting Money on Ads For Your Music

When running ads on social media for their music, many artists struggle with knowing when to make changes and then freak out about day-to-day results. Without a process in place for media buying, running ads for your music will feel like a rollercoaster of panic and success...

So in this episode of Creative Juice, we break down the science of running successful ad campaigns for your music and the mindset needed to make the right decisions in your media buying! Learn why so many artists struggle with understanding metrics and getting results, the shifts needed to avoid wasting money on ads, and gain practical insights into setting up and managing effective campaigns.

If you're ready to stop burning through your advertising budget and start seeing real results, this episode is a must-listen!


  • Why Understanding Metrics and Getting Results Can Be Challenging for Artists
  • When To Monitor, Optimize, and Kill Your Ads for Best Results
  • How to Set Up a Two-Campaign System That Can Generate and Entertain New Fans Today
  • The Difference Between Testing and Stability Campaigns in Advertising
  • What Meta's Learning Phase Means for Your Music Ads


Circuline: Nurturing Stage Award Winner

What do you get when you take three lead vocalists, a keyboard player from Juilliard, a rock virtuoso on guitar, a bass player from another galaxy, and a drummer with progressive rock in his DNA? The internationally-selling and touring modern rock band Circuline!

#1 in Portugal, Top 10 in Japan, Prog-Award Nominated, and Global Music Award-Winning, Circuline has performed at the International Rites of Spring festival (RoSfest), Philadelphia's Liberty Music Fest, Chicago's Progtoberfest, New Jerseyโ€™s ProgStock, and Englandโ€™s Harmonix Festival.

๐Ÿ†Circuline'๐™จ ๐™„๐™ฃ๐™™๐™ž๐™š๐˜ผ๐™ฌ๐™–๐™ง๐™™๐™จ ๐™ฅ๐™ง๐™ž๐™ฏ๐™š ๐™ฅ๐™–๐™˜๐™ ๐™–๐™œ๐™š ๐™ž๐™ฃ๐™˜๐™ก๐™ช๐™™๐™š๐™จ๐Ÿ†:

โšก๏ธPersonalized IndieAwards Trophy

โšก๏ธFeature in our newsletter and socials

โšก๏ธSpecial profile badges within our community

โšก๏ธMusic feature in an episode of the Creative Juice Podcast

โšก๏ธTwo consults with our IndieX Account Strategists
โšก๏ธ$250 AD BUDGET

๐‰๐จ๐ข๐ง ๐ˆ๐ง๐๐ข๐ž๐๐ซ๐จ ๐ญ๐จ๐๐š๐ฒ ๐ญ๐จ ๐ฃ๐จ๐ข๐ง ๐ญ๐ก๐ž ๐ซ๐š๐ง๐ค๐ฌ ๐จ๐Ÿ Circuline ๐š๐ง๐ ๐›๐ž ๐ž๐ฅ๐ข๐ ๐ข๐›๐ฅ๐ž ๐Ÿ๐จ๐ซ ๐จ๐ฎ๐ซ ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ’ ๐ˆ๐ง๐๐ข๐ž๐€๐ฐ๐š๐ซ๐๐ฌ!