Music marketing and business for independent musicians

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Jack McCarthy

Author Archives: Jack McCarthy

EP177: Why Email Marketing Still Crushes for Artists in 2021

Join us as we cover what makes email marketing one of the most profitable digital marketing channels and why artists need to take advantage!

EP176: Back to Basics: 6 Steps To Successful Music Marketing for Indies

Join us as we unpack the foundational steps we’ve seen artists apply to build their careers throughout a year of coaching hundreds of Indies.

EP175: The Ever-Evolving Music Industry with Wendy Day

Join us as we chat about the evolution of the music industry with artist consultant, educator, and music industry veteran Wendy Day!

EP174: The Ad Targeting Secret for Music That No One Talks About

Join us as we discuss the musician’s ad targeting secret weapon that outpaces all other tools and no one EVER talks about!

EP173: How To “John Madden” Your Music Marketing

Join us as we discuss how to “John Madden” your marketing campaigns to make your music marketing better with every iteration!

EP172: Back To Basics: What You’d Do If You Were Starting From Scratch In Music

Join us as we go way back to basics to discuss what to focus on when kicking off a music career from scratch!

EP171: How Randy Nichols and Underoath’s Livestream Broke The Mold

Join Corrin, Jack, and artist manager and music tech expert Randy Nichols to discuss his career and how he helped Underoath make a massive impact with a series of livestream shows!

EP170: Auctions, Scarcity, and Selling Your Music

Join us as we discuss the core sales concepts of scarcity, exclusivity, urgency and dive into the topic of auctions, digital products, and even NFTs!

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